We believe that robust and non-biased research should form the foundation of any strategy. Our research-driven approach is one of the things that sets us apart.
Research at The Moss Group can take the shape of contextual research or bespoke research.
Contextual research is core to every project we undertake. It is the foundation of everything that comes after. We conduct desktop research to allow for a broad understanding and to ensure we are in touch with the latest thinking in a particular area. We then support this with robust stakeholder engagement to allow for the deep understanding only afforded by listening to people on the ground.
Bespoke research is stand-alone research, commissioned by a client, that calls for an in-depth investigation into issues and opportunities that align with those targeted in the Sustainable Development Goals (SDGs) including Responsible Consumption and Production, Decent Work and Economic Growth, Hunger and Well-being, Water and Sanitation, Industry, Innovation and Infrastructure, and Life on Land.
No matter what the project, we follow a robust approach and ensure that our clients are provided with not only accurate information but strategic insights that add real value.
The Moss Group team has years of research experience and capability between them. This spans both the academic and commercial fields.
Some of our projects have included:
- A food retail study
- Consumer research for a wine farm
- The social impact a retailer has on its supply chain
- The feasibility of a 100% local value chain
- The sustainable treatment of mine-impacted water with value recovery
- Evaluation of the feasibility of using agricultural residues for biogas production